Fluitecnik allies with Indian automotive giant - Wheels India Limited
Fluitecnik has taken a key step in its process of internationalisation. As part of its strategic plan, the Navarre-based company for hydraulic and cooling components for wind turbines has signed a collaboration agreement with Wheels India Limited, the largest Indian manufacturer of automotive components, which will allow both companies to grow in the Asian country, create synergies in the wind power sector, promote engineering projects and develop alliances with local suppliers. From now on, Wheels India Limited, which has a turnover of 7,000 million dollars, will manage the plant that the Navarrese company owns in the Asian country. Thanks to these synergies, the company headed by Joseba Pérez expects to grow in the wind power components market.
On the part of Fluitecnik The agreement was signed by its Director, Joseba Pérez, and the Commercial Director, Kepa Indaberea. And as representatives of Wheels India Limited, attended by its Senior Vice President, S. Suresh, and the Senior Manager, Arun Prasad Rangaraja. “This agreement responds to the 2018-2020 strategy defined in Fluitecnik and focused on the wind business, in which a fundamental part for the growth of this business is a stable presence in India and from the hand of a company of the size and prestige that Wheels has in India”, explains Joseba Pérez.
Fluitecnik has two business areas: Industrial and Wind Energy. In the latter, called Fluitecnik Windenergy, designs and manufactures customised solutions for wind turbines with power ratings of between 0.5 MW and 7 MW. Thanks to this agreement, the Navarrese company is convinced that it will be able to comply “the expectations of its existing customers in the wind energy sector and to accompany them in their planned growth in India”.”, as well as expanding its customer base.
PRESENCE SINCE 2016
Fluitecnik landed in India in 2016. Since then, the company has a production plant, intended for the production of chillers. However, the difficulty of managing it remotely led the company's managers to look for a more efficient solution. The plant, which employs eight people and covers an area of 342 square metres, will now be managed by Wheels India Limited, which was set up in the country in 1911, has a turnover of 7 billion and belongs to the TVS Group. “I understand that they are going to be more effective than us from here. And achieving process competitiveness, as well as results, will be the responsibility of both of us”, details Joseba Pérez.
Thus, Fluitecnik expects to increase its presence in the wind power market, establish cooperative relationships in the engineering projects of both companies and develop the supplier panel, which will bring more competitiveness to the products and services they develop in India as well as to those they already have in Europe.
Likewise, the planned investment will be shared between the two companies, as well as the share in the results: “My aim is to have a presence there without large investments, that a company of this prestige is responsible for ensuring that the production processes are competitive and for the orders, to manage the market together...”.
India is a target country for Fluitecnik's customers in the wind energy sector. Hence the importance of establishing itself in the Asian country, “with a double-digit growth potential over the next three to five years”.
See article in NavarraCapital.es
